[June] DotNet enters the arena - Anthony Dang

Bringing the .net team into the Farmer of the Month awards ranks is Anthony Dang!

What has Ding Dang Done?

- A huge effort in both time & learning curve to deliver ZIP

- Real improvement in attitude & responsibility for getting the job done

- Puts in the hours to handle one of the most diverse workloads at TheFARM

- Has largely grasped the professional uses for email

- Has stopped farting around the bosses desk

Posted on 6/30/2009 11:21:00 AM by KristinaReddaway

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Fisher Meredith - London Family Lawyer Microsite

[June 2009] TheFARM are pleased to announce the launch of leading UK based law firm, Fisher Meredith's family law microsite. Designed to drive new private client acquisitions within the UK, the microsite provides valuable information to consumers around delicate subjects such as divorce, separation agreements and child custody.

 

Users have constant access to expert counsel on every page through the 'Ask an Expert' form and comprehensive team member profiles. The design challenge was to provide a warm, personable tone whilst remaining professional and understanding of the emotionally loaded content. The result is a reliable and trusted family law resource which contributes to establishing Fisher Meredith as experts in their field.  

Posted on 6/29/2009 11:58:00 AM by KristinaReddaway

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HOT PRESS 26.6.09

A great social networking campaign from Cancer Research UK to raise awareness of skin cancer among the UK’s 15-34 year olds, dangles an exclusive gig from Ladyhawke and Bombay Bicycle Club as a prize to those who can amass the biggest virtual guest list of friends. Via Unity, London. www.skindividual.co.uk 

Wimbledon 2009 has kicked off and long-term IT partner IBM has created The Seer Aggregator, a downloadable Twitter app which enables GI owners to access real time Tweets from players and commentators. The Seer Android Beta takes a live video feed from the handset’s camera and superimposes additional content and data into the video stream. www.wimbledon.org/ibm

Posted on 6/26/2009 5:32:00 PM by KatyDenis

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HOT PRESS 19.6.09

Enjoy T-Mobile's sing-along in 360 glory here thanks to Saatchi & Saatchi London with technology company Yellow Bird from Groningen in The Netherlands. http://tmobilesingalong360.co.uk
  
Lewis Hamilton and Heikki Kovalainen turn into taxi drivers as part of a push from Dare in London for Vodafone’s Taxi Grand Prix, a fantasy racing competition. Watch the film of the two racers / cabbies here: http://www.youtube.com/watch?v=P1NXwbepI88

There’s also a Twitter feed: http://twitter.com/tgp_racemarshal 

The race promotes the GPS function of Vodafone’s HTC Magic handset. http://www.youtube.com/watch?v=k9zyB3_4VME

Pepsi is inviting Canadians to ‘spread their joy’ with an integrated push via BBDO Toronoto. The online element allows you to upload your smile to win a Flip camera and also access ‘joy stats’ including people ‘hugging it out’ at Pepsi. Get back to work! www.joyitforward.ca

Posted on 6/19/2009 5:36:00 PM by KatyDenis

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HOT PRESS 12.6.09

Bacardi has unveiled a Mojito maker iPhone app, which uses the phone’s motion sensor to teach users how to make the perfect mojito - just be careful when you’re trying to throw in some Tom Cruise inspired moves - iPhones tend to smash rather than spill. See the demo and get the app here: www.bacardi.com/#/uk/en-gb/mojitoipodapp 

Has flash-mobbing gone too far? The idea of an MC Hammer-inspired dance off in a store in LA would suggest yes, but on the other hand, 450,000 views in just a few days isn’t to be sniffed at. www.youtube.com/watch?v=vfxCnZ4Dp3c

This viral from the UK promoting World Blood Donor Day on June 14th is pretty good - www.youtube.com/watch?v=DmATPC9Kg-I&eurl

Posted on 6/12/2009 6:09:00 PM by KatyDenis

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HOT PRESS 5.6.09

Gillette’s virals through Proximity Canada and BBDO New York are a little risqué but fun just the same, providing guys with shaving tips on all areas of their bodies. www.youtube.com/user/gillette 

Nike Italy has just launched a branded content-meets-e-commerce site to show off the new summer collection (lucky Northern Hemisphere!) from the Nike Sportswear line. Nike Sportswear Stories leverages the 'Designed for Sport, Remixed for Life' positioning used to launch the range last year, with a website focusing on four Italian cultural and sporting icons. http://www.nikesportswearstories.com/




Posted on 6/5/2009 4:01:00 PM by KatyDenis

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