November is off to a cracking start at TheFARM with 2 big campaigns going live today.

Our first work for Sara Lee since winning their coffee stable in a competitive pitch a few weeks ago is on Yahoo7. The romantic interactive Moccona banners and animated skins take the gorgeous journey of the Moccona television commercial into the online world. The 4-unit synced banner is the first of its kind to be done on a publisher site, and it’s just the first of some awesome ideas we have for Moccona, which you can expect to see over the coming months. A huge congrats to the team for their unwavering attention to the detail required for this evocative campaign.

Over on the beauty sites beautyheaven and BellaSugar, our campaign for Neutrogena’s new SPF 30+ Daily Moisturiser, Healthy Defence has also gone live today. All of the girls in the office are obsessed with getting their SPF30+ protection now that we know the damage incidental sun can do to our skin, so hopefully this new campaign will get the message out to more Aussie girls. The banners and skins show protection in an aesthetically pleasing way, and like much of our Neutrogena work of late, lead to real reviews by consumers.