I stumbled across a Facebook Ad today inquiring whether I 'loved travel'.

Who doesn't? So I clicked and it took me to a rather intriguing Facebook page promotion for Expedia.com.au. Word around TheFARM is that there's been some buzz about this campaign already but in case you've not heard - Expedia.com.au are offering three lucky fans the opportunity to become moderators of their page for a month (starting 04 February) with the 'most creative and sociall savvy' being awarded a whopping $10,000 cash! A risky but potentially brilliant strategy, I'm really looking forward to seeing how this one plays out.